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Driven by passion, built on experience
From a transport company to a full-fledged racing team and racing school. Xwift Racing Events brings people closer to the adrenaline of motorsport, with the same dedication that made us great in business.
How it all started
In 2007, Pieter Denys founded Xwift, a transport company that today has grown into a market leader in Belgium. Hard work and perseverance were key to bringing Xwift to where it is today. Nevertheless, after health problems, Pieter realized that there should also be room for another passion. In 2017, he discovered motorsport through an incentive formula.
It immediately tasted like more. Just two years later, together with coach Markus Palttala and co-driver Gregory Eyckmans, he won first place in Zolder's 24H (Belcar 6 category).
The way there was not easy. Because he experienced many obstacles himself, Pieter decided to start his own racing school. The goal: to bring new people to the circuit without having to overcome the same barriers. With Xwift Racing Events, all you have to do is “arrive and drive”.
It immediately tasted like more. Just two years later, together with coach Markus Palttala and co-driver Gregory Eyckmans, he won first place in Zolder's 24H (Belcar 6 category).
The way there was not easy. Because he experienced many obstacles himself, Pieter decided to start his own racing school. The goal: to bring new people to the circuit without having to overcome the same barriers. With Xwift Racing Events, all you have to do is “arrive and drive”.
Why race?
“Racing gives me the opportunity to completely disconnect from the daily pressure. Once you're in a race car, it's all about focus and adrenaline. It's exciting, fun and has a remarkable number of parallels with doing business: you take calculated risks, think ahead, use data to improve yourself and strive to be the best.”
— Pieter Denys, CEO of Xwift & Xwift Racing Events
